Imore is needed to understand a coding language when creating a mobile app. You need to consider different aspects and ask yourself various questions. What problem will that app solve? What is the target audience? Will you be global? How to reach potential users? Do you need to translate and localize your app? What about security? The list is endless.

Of course, not all aspects are equally important; thus,, we will focus only on crucial things to consider when developing a mobile application.
  • 1. The Initial Idea
  • 2. Mobile Platforms
  • 3. Target Audience
  • 4. App Translation and App Localization
  • 5. Security

The Initial Idea

First and foremost, think about the problem your app will solve. Ask yourself: What challenges do people face, and how can your app help? An application developed without focusing on a particular problem has almost no chance of success. One more thing you need to consider before the development process - research the market thoroughly and look for a similar app. If there is such, ask yourself why people would choose your app over the existing one? Will your application bring more value to its users? If you don’t offer anything new, stop wasting your time and concentrating on other projects.

Mobile Platforms

Mobile devices are usually based on one of the two most popular platforms: iOS and Android. Developing a mobile application for a particular platform means you need to code in a language supported by that platform. Most Android apps are based on Java, while iOS developers usually code in Objective-C or Swift. There are also ‘hybrids’ – frameworks that enable coding a mobile application in one language and distributing it across different platforms.

Target Audience

Your idea may be brilliant. No similar product is on the market, and you might believe that success is guaranteed. However, the truth can be devastating. One of the initial questions you should ask yourself is: How large is the market for this application? When formulating a marketing plan, you think about other than what a target audience. They need to be in focus from the beginning until the final stages of the development process. After all, these people will use your application, and your success depends on them.

App Translation and App Localization

Where does your audience come from? Do you target only English-speaking countries, or will you try to reach an international audience? There is a significant difference between a simple translation and localization. Choosing the first option will only translate the original language to a target language.

On the other hand, localization goes one step further. The second option will, along with translating, modify the application's content and make it more user-friendly for the target audiences. The app will be maximally personalized for its users. Since it is impossible to know all cultural and language peculiarities, engaging The Word Point will help to bridge the gap between you and the users. With a reliable translation company, you can always ensure the content is relevant to the users.


Data sensitivity is still an active topic and should be on your list of priorities. With so much information on our smartphones, no wonder why it is worth it as a gold mine. We keep our personal things on them; they know our location, bank number accounts, passwords, and much more. Data protection shouldn’t be neglected when developing a mobile app. Both developers and users must be certain no one pokes into the database and has sensitive information.