The United States' economy has been hampered since the start of the COVID-19 pandemic, leaving many small business owners (and their employees) struggling to make ends meet. Indeed, many business owners might find themselves reliving 2020 as the current variant surges and presents a looming threat to small businesses still recovering from the first surge of COVID.

In uncertain times such as these, it's incumbent upon businesses to find ways to bring in more money to offset the potential of an economic downturn. So, without further ado, here are some tips to help your company increase its bottom line.

Invest.




Did you know you could invest money from your small business in a stock exchange like the NYSE or Nasdaq? Even though you can invest in the stock market, many financial advisors advise business owners to invest in ETFs that purchase indexes like the S&P 500. One of the benefits of investing in ETFs over individual stocks is indexes, which are groups of stocks or financial products and are less volatile and provide more diversity.

Alamos Gold (AGI) is a prominent stock in the S&P, but it's also intriguing as a standalone investment option. Alamos operates the Young-Davidson mine in Ontario, which is one of the biggest gold mines operating in North America, and they've recently acquired mining licenses to begin work on a gold mining project near the village of Kirazli in the Republic of Turkey. Indeed, all signs seem to be trending upward for Alamos Gold Inc. Of course, it's always best to do your due diligence before investing.

Make your services mobile.




When the pandemic first took the United States by storm, most businesses had to shut down. Many others started providing delivery services, and your company can use this trend to its advantage. Let's say you own a massage parlour and are having trouble attracting customers to your establishment. You could grow your customer base and enlarge your market area by going to your clients and providing in-home massages.

If you choose to take your business mobile, it's a good idea to invest in a fleet vehicle for your company that you can use for transportation and marketing purposes. Indeed, putting a car wrap with your company's logo on your vehicle is an excellent way to spread brand awareness as you travel to appointments. Rockwall Signs & Wraps will rank high in the search results if you Google "car wraps in Fort Worth," signifying it's one of the most trusted graphic design and vehicle wrapping service providers in the Dallas-Fort Worth area.

Rent space.




Do you have a lot of space in your business that you don't use? If so, you should consider renting it out, considering you're paying for the space anyway. There are always new business owners looking for an affordable place to launch their business, and if you have enough space, you could become a landlord.

As you can see, there are plenty of ways for your company to increase revenue that doesn't include raising prices and downsizing your workforce. Stocks and other investment products present great opportunities for your company to make more money. Also, providing mobile services is an effective way to grow your customer base and market area. Taking your company public is another great way to bring in revenue. You could also consider expanding your products and services or renting out extra space to other small businesses.

There are numerous ways for your company to earn more money if you're opportunistic and keep an open mind. From investing in stocks and ETFs to finding ways to provide the same services at lower costs, the possibilities for increasing your revenue are endless.