"01_60_D_S_0060" (CC BY-SA 2.0) by dhasak

Global superstar DJ Diplo made plenty of headlines in the entertainment world a few months ago when he live-streamed from one of the biggest celebrity weddings of the year on the social media platform Instagram.

However, while the incident seemingly caused minor friction between the star and the happy couple Joe Jonas and Sophie Turner, his actions undoubtedly put a spotlight on a growing trend that is developing across the globe.

The idea of live-streaming from a private event such as a wedding or birthday celebration may have seemed unthinkable a few years ago. Still, the trend is on the rise, and there are even significant benefits that it could offer to you.

The power of streaming

Of course, the ability to live stream video from anywhere in the world has only really become an issue in recent years, as huge strides have been taken in internet connectivity and video quality and have made it a genuine opportunity.

"MuseReading270817-60" (CC BY 2.0) by Raph_PH

It has become a standard option in the world of sport and the music industry, with prominent names such as Muse choosing to live-stream major gigs via platforms such as Facebook. Furthermore, it has also had a particular impact on gaming, whether through top stars broadcasting their adventures on Twitch or the rise of concepts like live casino gaming. Available on online casino sites like Karamba in South Africa, such games are hosted and managed by real-life dealers who present the play via a live video link and give users the glitz and glam of the casino at home.

In addition, in the movie world, it is common to see significant premieres, such as the one held for Avengers: Endgame earlier this year, broadcast on YouTube.

But, while live streaming has been part of our lives for some time, why would you want to stream your extraordinary private event to a broader audience on Facebook or another social media platform?

Not just for the famous

It may be something to do with the Diplo story, but it does feel like live-streaming a wedding is something we can only imagine the rich and famous doing. For example, K-pop star Sungjae from BtoB has recently talked about doing it, while YouTubers Jake Paul and Tana Mongeau did go through with it this summer and even charged fans $50 to watch in real-time.

However, the idea of live-streaming an event has undoubtedly now moved beyond the realm of celebrity culture. In fact, as this local news report from the US highlights, it can be used about events of all sizes for various reasons. In the case of this wedding, using Facebook Live meant the family of the Scottish groom who was unable to attend were still able to catch the moment he said ‘I do’ to his bride.

Another reason you may live-stream such an event is if you have only chosen to have a small ceremony. Streaming the event would mean you can still maintain a low-key, exclusive feeling at the location but ensure that a wider audience of friends and family have a chance to watch on if they want to.

Furthermore, another valuable aspect of a live stream is that the recording could double up as a wedding video and memento you can keep off the day. With smartphones, tablets, and other devices capable of high-quality video, whatever is caught on camera will serve an essential purpose on the day and be a nice thing to look back on in the future.

Consider if it could work for you.

So, while live-streaming a major private event is a strange step to consider and ultimately take, it is fair to say that doing it could offer a few key benefits.

Whether you are busy planning and preparing for a wedding, christening, or another big day in your diary, it may be worthwhile considering how streaming could have advantages. After all, looking at the issue from the outset will mean you’re in control and could prevent a Diplo-style mishap affecting your celebrations.

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