Setup Podcast Calendar

You don't have your own portable podcast equipment. So, rent equipment for professional podcast production. When you have rented equipment for a specific period of time, you don't want to be late when it comes to podcast production. If you have earned a loyal audience with your content, you have to be consistent with the same level of content and production quality. Your audience is expecting your podcast. So, you need to establish a firm process. Setting up a calendar can help you in creating and publishing your podcast on time.

Following are the different ways this calendar can support you: 

  • You can spot the steps that are more time consuming than you expected.
  • Even when you are busy, the calendar motivates you to produce your podcast.
  • The calendar encourages you to keep free time for professional podcast production.

It makes your podcast more professional.

There are plenty of tools you can use to create a podcast editorial calendar. Basecamp is one of the most used tools. You can use spreadsheets as well. There are several other expensive options but no match for the features offered by the Basecamp. 

Creating A Podcast Editorial Calendar

Go through the following steps to create a podcast calendar:

Step 1: Make a list of tasks involved in the creation and marketing of your podcast

Do you really think that you know all the processes involved in the creation and marketing of a podcast? Podcasters often forget something when they go through these processes. You cannot ignore blog posts, social media posts, adverts and other supporting materials for your podcast. Therefore, from guest recruitment to the promotion on social media, make a list of every single task you have to complete.

Step 2: Assign time for each task

When you have a list of tasks, note down the time it takes to complete each task. Even if it is a small task that can be finished in just five minutes, write down. Some tasks may be completed in five hours. Account for every single second. Assign extra time to each task so that you can fix if anything goes wrong without affecting the schedule of other tasks.

Step 3: Assign tasks to your team

If you are a team of people working together to produce your podcast, assign tasks to individuals. This step is easy yet very important.

Step 4: Open your project management tool

Google Sheets, Microsoft Excel, Basecamp or whichever tool you have selected, it is time to use it. Open the tool and store your editorial calendar. If you are the only person working on the project, you do not need to invest in any paid tool. Microsoft Excel or Google Sheets can serve the purpose. However, if there is a team, you should use a cloud-based tool.

Step 5: Start from the date of publications

You can easily create your podcast editorial calendar if you are starting from the publication date. Podcast’s release date should be the first entry. From there, work backwards on tasks you have to complete and also set aside the time you need to complete each task. Once the production stages are completed, work on post-publication stages. Also include blog posts, email newsletters, social media posts and other tasks.

Step 6: Save your calendar

Save your calendar and share it with the production crew if you are a team. You can reuse this calendar for creating other episodes as well. This will help in staying on track.

Conclusion -

When you are renting portable podcast equipment for professional podcast production, you want to complete the podcast and return the equipment on time. So, always have a calendar.