Since the rise of e-commerce in 2010 from a more mainstream business point of view, a massive new wave of so-called "mentors" surfaced. With many ample examples (both from a good and bad point of view) and different niches of focus, mentorship as a matter became something that can't be ignored anymore. Here's why.
A Mentor IS A Guide
Given the fact that we're living in a fast-paced world, where business changes its facade almost every day, being able to follow someone's guidance is indeed something vital. What a mentor is, in fact, able to do is not related to guaranteed results. Still, it's more related to the fact that he (or she, because there are many critical female mentors) could put someone with the right idea in a suitable space by moving him towards the right mindset, a crucial part of a successful entrepreneur's mindset.
How Big Is The Mentorship Market?
To better answer this question, we must analyze two separate (but in the end, ubiquitous) figures: Grant Cardone and Tai Lopez. These two are, in fact, two of the biggest online mentors at the minute, with millions of followers on their social media. While Cardone is now starting to do physical conferences with his now worldwide famous 10x Growth, Lopez has a prolific YouTube and Instagram, where he covers topics ranging from brand awareness to e-commerce advertisement. Both these generate millions from their ads, which is insane to imagine.
Is Mentorship Applicable To Just E-Commerce?
Although there has been a significant number of successful mentors who are just focusing on e-commerce and drop shipping, several are also targeting specific industries like real estate or finance (with bridging loans, for example), with Cardone being the most prominent example. In general, the mentorship game heavily applies to e-Commerce because it is an industry where having a solid business plan from the start is the source of proven success.
To Conclude
As said above, many scammers and people are not experts in the craft but are just trying to let as many people sign up for their "so-called courses" just to get some money. Mentorship in 2018 is a serious matter and has been covered by many titans in the entrepreneurship game, such as Elon Musk, who said that (especially in the tech industry) having a mentor from the start could be the best thing to do.
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