Any marketer or business owner has to acquire at least five relevant backlinks each month. This requires so much skill and time for content creation and public relations with the help of blogger outreach services. You need to remember that four sites that relate to the industry are more relevant that fifteen non-substantial links. The right SEO tools will help you determine the right quality over quantity for your links.

Broken-link building technique

The broken-link building technique works perfectly for creating one-way backlinks. This technique involves contacting the webmaster to report broken links in the site. You will at the same time recommend other sites to replace the link. You can mention your site at this point. Since you are doing this master favour of reporting broken links, chances of getting backlinks to your site are high.

Build internal links.

Internal links are crucial factors when you want to run a successful blog. They are similar to link juice and make it possible to use anchor texts. With the right internal linking structure, you can assist users to navigate the website and increase the whole experience. There are tools which can automatically formulate internal links on the blog especially when running WordPress, but you have to do it manually. Matt Cutts from Microsoft recommends that webmasters have to keep internal links below one hundred per page for SEO and usability.

Promote your content.

Good content will not get you backlinks unless you have techniques of marketing it. You need to go out to do email outreach to promote the best articles. One great strategy of doing this is by contacting sites or bloggers that are running monthly or weekly roundups. Also, you need to use Google to search for keywords with the term ‘roundup’ to see the results of the previous week.

You can then contact webmasters and provide them with an introduction to the site. With the message, send a link to your best guides or tutorials. If they find the resource beneficial, they will have a backlink in the following week’s backlink. Bloggers are on a constant lookout for great content; therefore, they will desire to hear from you. Just as with other techniques, you need to make sure that you do not end up abusing the relation with the webmaster through asking for a link directly.

Write testimonials.

The natural method of earning high-quality backlinks to your site is by writing testimonials for the sites you are utilising. You will spend several minutes, and you can gain links from the homepage of authoritative sites. As long as you remain to be a client of the product, the chances are that you can get links in exchange for the testimonial. List the tools you are using to reach out to discuss likelihoods of featuring the testimony on the desired site.

Contact journalists and important bloggers.

To get links to the site, you need to spread the word about the business. The better way of doing it is by sending emails to influencers and journalists in the same niche. It can be tricky to find the email of an individual, but there is no reason to become discouraged. If email messages do not work, try using social media sites like LinkedIn or Google Plus. Remember that each pitch has to be short and direct on point. Nobody has the time to read boring and long emails from strangers.


It is true that you can earn backlinks through donations to nonprofit firms. This technique is straightforward and quick. All you need to do is to find sites in your niche accepting contributions and link sites that have donated. Submit the donation amount you would like to give and then write the URL of your site. Finding sites require searching for the search engine.

Get interviewed.

Right now, interviews are hot, and a smooth and great way of earning backlinks to your site. After becoming an authority in your area, you will get so many invitations of the interviews; but until then, to start, you need to make the leading step. Look for sites which are running meetings and ask them to participate and the knowledge you can contribute to their website.  


Earning quality links can be quite challenging, but it is easy to find opportunities for link building by the use of the right methods and resources. Finally, you need to remember that keeping the backlink is as crucial as building them. Therefore, keep track of the backlinks the website is getting through the use of majestic, Ahrefs, and monitor backlinks. Managing the data of short-tail and long-tail keywords while trying to build a good SEO backlinks campaign can be challenging. 

Read this 2019 Link Building Strategy | How to Plan Your Backlinks | Outreachmama guide to learn some advanced techniques for link building and get a head start before your competition.