Don't lose hope if you're struggling to grow your business as quickly as you'd like. Remember, in the beginning, most of your actions are focused on the long term.

While there are countless ways to grow a small business, we've picked five that will genuinely make an impact. Implement these strategies, put in the work, and soon enough, you won't believe how fast you're growing.

Build a sales funnel

This is the number one way to scale a business quickly. 

A sales funnel is a strategic outline of the journey you want your customers to take, almost like a flow chart. It follows various stages, all the way from initial contact to making a purchase.

Without a sales funnel, you're missing out on lead nurturing and customer conversion. Taking the time to carefully set one up will automate your sales process and allow for significant growth. However, the lead generation funnel is one of the most precise ways to generate more leads.

Utilize a customer management system

When building a small business, there comes a point where you can't take care of everything yourself. As your client base grows, you'll need help remembering everyone's details. Enter customer relationship management (CRM) systems.

This software gathers all the necessary information on your customers into simple, easy-to-use interfaces. CRMs can quickly show your entire client history and allow you to personalize your customer experience.

Build an email list

Don't overlook growing your email list as a tool for business growth. You'll see huge returns if you start building a list today.

Ask customers if they'd like to subscribe to your newsletter, develop a killer lead magnet, and embed opt-in forms.

Once you've built your list, you can begin your email marketing. SMR Digital can help you deliver tailored campaigns and provide link outreach, SEO, PPC and social media marketing services.

Create a customer loyalty program

Since it's cheaper to sell to an existing client than a new one, keeping your customers around it's in your best interest. 

So, how do you retain them? Create a loyalty program and provide an incentive to stick around, such as rewards, coupons, and priority purchasing. Anything that shows exclusivity is a win.

Show your customers that you value them, and make it worth their while to stay with you.

Form strategic partnerships

Partnerships can grant your small business exposure to new markets. This can be achieved affordably when both parties provide value to one another.

Decide what you want to achieve from a partnership, whether a new service offering or a greater geographical reach. Collaborating with other businesses or individuals with the same core values is also essential.

Even after the initial goals set out in the proposal have been achieved, keeping communication open with those you've partnered with can lead to unexpected opportunities in the future.